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Web Manager & User Experience Designer

I'm a technology generalist with 5+ years of experience managing web projects and marketing technology platforms. Specialized in UX, project management, content management, digital marketing, and web analytics.

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Brands I’ve worked with

REC logoTwitter logoHero Digital logoAramark logoJefferson Health logo
REC logoTwitter logoHero Digital logoAramark logoJefferson Health logo
REC logoTwitter logoHero Digital logoAramark logoJefferson Health logo
Services

What I Do

I thrive in cross-functional roles where I am able to investigate & solve problems, streamline & automate processes, and create & implement standard operating procedures.

Some of my favorite types of work include:

Marketing Operations

Marketing Operations

As a multi-hyphenate marketing technologist, I excel in implementing and optimizing technologies to improve digital marketing performance. I utilize my research skills to optimize inbound marketing campaigns and the systems that support them, focusing on audience building, lead nurturing, workflow automation, and web analytics. By staying up-to-date with the latest marketing trends and tools, I ensure that businesses can effectively reach their target audience and drive measurable results.

Web Content Management

Web Content Management

I specialize in curating engaging online experiences while prioritizing content management efficiency and workflow optimization. By developing comprehensive content migration strategies and implementing efficient content authoring techniques, I ensure that the website's content is well-organized, tagged, and structured. This approach streamlines project management for stakeholders and clients, enabling them to navigate and update their content seamlessly. With a focus on structured content planning, I empower organizations to efficiently manage their projects, optimize workflows, and achieve their online objectives.

UX Design & Implementation

UX Design & Implementation

I am passionate about building seamless and intuitive user experiences. Through meticulous quality assurance and testing, I verify that components meet design system specifications and provide a visually consistent and responsive experience across devices. By leveraging my attention to detail, expertise in UI design, and adherence to accessibility best practices, I aim to ensure a harmonious blend of consistency, functionality, and user-friendliness across all website projects.

Project Management

Project Management

I have a proven track record of successfully working cross-functionally and delivering projects on time and within budget. With a strategic and detail-oriented approach, I excel at building out intuitive project management systems and ensuring smooth project workflows. I prioritize effective stakeholder management, actively engaging and collaborating with clients and team members to gather requirements, set expectations, and provide regular project updates. Additionally, I have a strong emphasis on creating comprehensive technical documentation, outlining project specifications, workflows, and best practices. By leveraging my communication, organizational, and documentation skills, I streamline task management processes, making them less time-consuming for team members and enabling them to focus on their core work.

About me
About me
About me
About me

About me

About me
About me
About me
About me
About me

Systems-oriented & Process-driven

With over 5 years of experience in the digital marketing and technology industries, I bring a unique blend of expertise in web operations, content management, and marketing operations. I'm well versed in project management, process improvement, and technical documentation, making me an ideal candidate for roles that require a systematic and organized approach. I am detail-oriented and thrive in fast-paced environments where I can leverage my skills to troubleshoot issues and come up with innovative solutions.

Brennen Carroll